Ken Bruce on jingles ….

  • This topic has 6 replies, 5 voices, and was last updated 2 years ago by .
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  • #108962
    IainJohnston
    Member

      Appears to be behind a paywall…
      :^[

      • This reply was modified 2 years ago by .
      #108964
      Tony Mullins
      Member

        It’s interesting; I still hear slow jingles into fast songs and fast jingles into slow songs/intros, even on the big stations. I wonder if most people care about the ‘craft’ of making a radio show sound great anymore. Steve Wright was/is the master at this. I am not one of these that says “national radio is full of TV people” BUT you can still often hear the difference between a TV personality and a “radio jock!”

        • This reply was modified 2 years ago by .
        #108966
        IainJohnston
        Member

          Would add to Tony’s comment – I don’t think I’ve EVER heard a “transition cut” being used
          in its proper context in all the years (quite a few!) I’ve been listening to radio!

          #108969
          Tony Mullins
          Member

            Would add to Tony’s comment – I don’t think I’ve EVER heard a “transition cut” being used
            in its proper context in all the years (quite a few!) I’ve been listening to radio!

            You’re right!

            #108971
            mjb1124
            Member

              I’ve heard my share of proper fast-to-slow and slow-to-fast transitions – must be more of a US thing! (Or at least used to be.)

              • This reply was modified 2 years ago by .
              #108980
              scotron
              Member

                Shame can’t read this article as Wixy says, it is being a paywall.

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