[JasonRNF]

I’m afraid to say I’m still not a fan of this shared voiceover thing. Listening to Solent, they are still sound weak, especially building to the news. A bit of a longer ramp would’ve been nice?

But – the rest of it sounds great on Solent. A really energetic travel exit, Reelworld have hit the nail on the head with the brief from what I’ve heard. It sounds modern and fresh but not overly commercial like the awful Heart

Do we know if the pips are being incorporated? If so, what will Nhtn do with Treasure Quest? Their split news jingle has the pips in a shelf. Will they have to give up the pips?

[star tetley]

> @JasonRNF said:
> I’m afraid to say I’m still not a fan of this shared voiceover thing. Listening to Solent, they are still sound weak, especially building to the news. A bit of a longer ramp would’ve been nice?
>
> But – the rest of it sounds great on Solent. A really energetic travel exit, Reelworld have hit the nail on the head with the brief from what I’ve heard. It sounds modern and fresh but not overly commercial like the awful Heart
>
> Do we know if the pips are being incorporated? If so, what will Nhtn do with Treasure Quest? Their split news jingle has the pips in a shelf. Will they have to give up the pips?

We are yet to find out if pips can be incorporated. I suppose they could just be added at the end of the news jingle.

In other news, they just couldn’t get Coventry and Warwickshire to fit in so they are going back to their old name of CWR!

[JustMattRadio]

I am hearing that not all stations maybe go with full sung cuts, they all be sung “BBC” but not including station name thus depending on the amount of syllables per station name. Too many syllables might not get sung etc.

[JasonRNF]

I highly doubt Three Counties will change. The previous names “BBC Radio Bedfordshire with Herts and Bucks” wouldn’t ever work, and “BBC 3CR” doesn’t actually mean anything, it’s just an abbreviation of Three Counties Radio.

As for Newcastle, it has the same number of syllables as Northampton. Coventry and Warwickshire was already a rubbish name and the locals already referred to it as CWR so it made sense.

[jonnoMember]

https://soundcloud.com/jonno-9/bbc-radio-solent-new-imaging-from-reelworld-and-new-breakfast-show-7am-2012020

Pretty sure, Lou is the lady who voiced the BBC Countyshire spoof (see soundcloud.com/jonno-12/bbc-countyshire/s-aAvb2 )

[IainJohnston]

Er….yes….. “cut and splice with a yellow pencil and a 45-degree editing block” might describe the “vocals/VOs”.

I’d like to hear more of the instrumentation UNDER the chopped-up, clashing, unbalanced-levels vocal mish-mash
that’s superimposed over the tracks, which I suspect could likely be very well produced, as RW-Europe do.
Also, the vocoder stuff seems intrusive rather than an integal part of the mix.

Maybe the Solent version was edited and mixed by the station YTSer (that gives my age away!), using
the “editorial guidelines” of the station producer staff that did the previous McCasso local VOs mixes etc etc.

However, no doubt time will tell as other variants and local versions appear on roll-out, and things will become clearer.

[JustMattRadio]

> @IainJohnston said:
> Er….yes….. “cut and splice with a yellow pencil and a 45-degree editing block” might describe the “vocals/VOs”.
>
> I’d like to hear more of the instrumentation UNDER the chopped-up, clashing, unbalanced-levels vocal mish-mash
> that’s superimposed over the tracks, which I suspect could likely be very well produced, as RW-Europe do.
> Also, the vocoder stuff seems intrusive rather than an integal part of the mix.
>
> Maybe the Solent version was edited and mixed by the station YTSer (that gives my age away!), using
> the “editorial guidelines” of the station producer staff that did the previous McCasso local VOs mixes etc etc.
>
> However, no doubt time will tell as other variants and local versions appear on roll-out, and things will become clearer.
>

The Mcasso tracks were edited locally by each station. All the new Reelworld imaging is being edited and produced by one person in a central location as far as I’m aware as they want all stations to sound the same with the same elements and tracks. All station will have much the same news sequence.

[JasonRNF]

> @JustMattRadio said:
> > @IainJohnston said:
> > Er….yes….. “cut and splice with a yellow pencil and a 45-degree editing block” might describe the “vocals/VOs”.
> >
> > I’d like to hear more of the instrumentation UNDER the chopped-up, clashing, unbalanced-levels vocal mish-mash
> > that’s superimposed over the tracks, which I suspect could likely be very well produced, as RW-Europe do.
> > Also, the vocoder stuff seems intrusive rather than an integal part of the mix.
> >
> > Maybe the Solent version was edited and mixed by the station YTSer (that gives my age away!), using
> > the “editorial guidelines” of the station producer staff that did the previous McCasso local VOs mixes etc etc.
> >
> > However, no doubt time will tell as other variants and local versions appear on roll-out, and things will become clearer.
> >
>
> The Mcasso tracks were edited locally by each station. All the new Reelworld imaging is being edited and produced by one person in a central location as far as I’m aware as they want all stations to sound the same with the same elements and tracks. All station will have much the same news sequence.

Am I right in thinking trails will still be produced locally? Hence this ‘local voiceover’ business. Any news on who’s next to be updated?

[mjb1124Member]

From what I can hear, the jingles/tracks themselves are sounding good.

[JustMattRadio]

I’m hearing Suffolk could be next.
It is apparently up to each station to decide to use the sung cuts or not. But the jingles cuts EG ‘Hyper’ and all beds will be the same everywhere, there is one style of news, one of weather and one of travel, and sport.

[mbMember]

Now airing on BBC Radio Manchester – sounding good (and sung!!) Slightly less impressed by the rest of the presentation.

[JasonRNF]

I’m really not sure this voiceover thing works. Manchester’s news build sounds rather messy, 3 voices? BBC Radio Tees’ news build sounds better, they’ve kept that strong Teeside voice.

Also, Coventry & Warwickshire have refreshed their Mcasso news build. Still with Jim Davis as primary v/o but now mentions ‘Play BBC CWR’, in preparation for the rebrand later this year.

[timbo]

I’ve heard from my sources that the roll out timescale is already slipping. End of April is an estimate for Suffolk and possibly Norfolk, some home county stations too.
I understand schedule change decisions needing to be made by managing ed’s are a factor, but also that the hub going to stations to ‘get what stations want’, editing and then ‘training’ presenters is a 2-3 week process. Guess it’s been under estimated, quite how I don’t know, the maths is simple.

I’ve also noticed on air there are variations in how many cuts stations are using, even in the handful of stations already running them.

That worries me, I know there are station sound producers working in local BBC radio who are known to be less flexible on giving presenters options with imaging.

They don’t grasp it or trust their presenters to know how to jock (admittedly some of the presenters don’t know how to either). I hope the ‘hub’ are giving good advice and pushing good practice. I like the imaging it would a shame to be spoilt in that way.

Also what’s peoples take on the strapline ‘The Sound Of xx’ being used on station trails and then directly in the jingle that follows. Seems a bit overkill to me, leave it out the trails (some of which are already 50 seconds long – therefore 10-20 seconds too long!). Let the jingle do the talking – that’s my view at least?

[JasonRNF]

> @timbo said:
> I’ve heard from my sources that the roll out timescale is already slipping. End of April is an estimate for Suffolk and possibly Norfolk, some home county stations too.
> I understand schedule change decisions needing to be made by managing ed’s are a factor, but also that the hub going to stations to ‘get what stations want’, editing and then ‘training’ presenters is a 2-3 week process. Guess it’s been under estimated, quite how I don’t know, the maths is simple.
>
> I’ve also noticed on air there are variations in how many cuts stations are using, even in the handful of stations already running them.
>
> That worries me, I know there are station sound producers working in local BBC radio who are known to be less flexible on giving presenters options with imaging.
>
> They don’t grasp it or trust their presenters to know how to jock (admittedly some of the presenters don’t know how to either). I hope the ‘hub’ are giving good advice and pushing good practice. I like the imaging it would a shame to be spoilt in that way.
>
> Also what’s peoples take on the strapline ‘The Sound Of xx’ being used on station trails and then directly in the jingle that follows. Seems a bit overkill to me, leave it out the trails (some of which are already 50 seconds long – therefore 10-20 seconds too long!). Let the jingle do the talking – that’s my view at least?

Training? Why? Am I missing something, are these new jingles harder to use than the previous set?

Station management should tell the sound producer what they want. Sound producer should then relay this to the hub, including a list of shows, IDs within these programmes, any special requests etc, and should be in charge of sourcing ‘local voiceovers’ for the hub to mix into the package.

Trails don’t need to use this strapline. They should utilise the same voiceovers from the main jingles to advertise shows.

Maybe general trails should use the strapline, but I don’t see the need for regular programmes

I haven’t had a chance to sit down and have a real listen to any of the stations (I don’t listen to any of them regularly)

[GrahamCollins]

I like ’em. If I worked for a BBC local then I would be excited to be able to use these.

I’ve now heard the Training Demo that has goes out to stations with the audio, giving examples of how to use each element and the things not to do, one of them being, ‘do not talk to your audience about the new jingles, we care, but they don’t’. Good advice.

[mbMember]

> @GrahamCollins said:
> I like ’em. If I worked for a BBC local then I would be excited to be able to use these.
>
> I’ve now heard the Training Demo that has goes out to stations with the audio, giving examples of how to use each element and the things not to do, one of them being, ‘do not talk to your audience about the new jingles, we care, but they don’t’. Good advice.

I like them too. I do find these sort of “guides” sometimes a little patronising – If audiences didn’t care how stations sounded why have ID’s or make them or use them. People notice them when they are awful or badly used. I’m not saying that presenters drone on about them but I don’t see any harm in presenters referencing the sound of thier station. I’m guessing what they are trying to avoid is people dissing the old stuff. It’sRadio “Management” arrogance. Which is exactly what has gone BBC Local Radio into the siloed hole its in now.

[jonnoMember]

Solent did subtly allude to a new sound on the first new breakfast show which was when they launched them

[simon_t123Member]

The brief … (I’m still trawling for this training audio, commmonnnnnnn we all need to hear this !)

With one of the respected names in local radio imaging mentioned in the brief it’s a wonder a certain local in the north west wasn’t one of the first to adopt Reelworld ! The brief is very interesting …

https://downloads.bbc.co.uk/radio/commissioning/LocalRadioImaging-2019.pdf

[rakMember]

> @simon_t123 said:
> The brief … (I’m still trawling for this training audio, commmonnnnnnn we all need to hear this !)
>
> With one of the respected names in local radio imaging mentioned in the brief it’s a wonder a certain local in the north west wasn’t one of the first to adopt Reelworld ! The brief is very interesting …
>
> https://downloads.bbc.co.uk/radio/commissioning/LocalRadioImaging-2019.pdf

Yes, we need to hear this Training audio.

[JustinSaysRadio]

> @GrahamCollins said:
> I like ’em. If I worked for a BBC local then I would be excited to be able to use these.
>
> I’ve now heard the Training Demo that has goes out to stations with the audio, giving examples of how to use each element and the things not to do, one of them being, ‘do not talk to your audience about the new jingles, we care, but they don’t’. Good advice.

May we please hear the training demo?

[JasonRNF]

removed

[JustMattRadio]

Nottingham now has them.

[JasonRNF]

Yeah. Still not keen on these new voiceovers, no real ‘skill’ behind them (if you get me)

Still a HUGE improvement for Nottingham, the Mcasso editing was pretty dire

[simon_t123Member]

For Nottingham it’s the first sing style that hasn’t worked for me. Possibly the syllable count ! Still a slick, modern refresh however

[star tetley]

Lincolnshire the latest to change. Starting to look like there is going to be very little variation, but that is not unexpected with each station getting sung cuts.

[Author]

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