BBC Radio5Live rule out SUNG jingles…

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  • #11072
    LenGroat

      Again the modern ‘pc’ brigade at the BBC follow trends rather than innovate: the brief for their new ‘imaging’ from their ‘Commissioning Editor’ , rules out SUNG jingles as revealed by ‘Radio Today’:

      http://radiotoday.co.uk/2015/11/5-live-looks-for-new-sonic-logo-and-imaging/?utm_campaign=twitter&utm_medium=twitter&utm_source=twitter

      Someone called ‘The Imaging Chap’ commented: “why would any listener in their right mind want the fact that they’re listening to the news (or sport) SUNG at them every 20 minutes “

      I pointed out the 15 to 30 years SUNG News and Sport jingles have dominated top US stations WABC and WFAN (and others) !

      #99019
      nleibo

        Someone should point out the “concept” of “subliminal image” to BBC’s “Commisioning Editor”…:)

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